Truth be told, I do not have a pair of “Mickey Ears.”
But that may change soon, as The Walt Disney Company is celebrating Mickey Mouse’s birthday in a very special way,
The Disney Park Blog explained:
Oh boy! It’s time to celebrate the True Original himself, Mickey Mouse! As part of the festivities to commemorate 90 years of Mickey, we’re inviting you to #ShareYourEars for the third year of this fantastically fun campaign benefiting Make-A-Wish!
From now until November 17, 2018, take a photo showing off your “Mickey Mouse ears” – or any creative “ears” – and upload it to Facebook, Instagram or Twitter. For every public post with the hashtag #ShareYourEars, Disney will donate US $5 to Make-A-Wish, up to US $2 million to grant even more wishes.
Robin Roberts kicked off this year’s campaign during the “Mickey’s 90th Spectacular” last night on ABC, where the stars turned out to celebrate Mickey with song and dance, and even took their own #ShareYourEars photos!
The Walt Disney Company added in a release:
“It is a tremendous honor to support children whose wish is to come to Disney. Wish granting exemplifies the magic our 160,000 cast members and Imagineers create for guests all over the world every day,” said Bob Chapek, chairman, Disney Parks, Experiences and Consumer Products. “With this third Share Your Ears campaign, we’ll get to make a difference in the lives of even more children and families.”
Disney has helped grant more than 130,000 wishes during its 40-year partnership with Make-A-Wish, including one out of every two wishes in the United States.
During the campaign, ABC, Disney Channel and Freeform will feature messages from popular actors and performers across multiple platforms encouraging viewers #ShareYourEars … Disney and Make-A-Wish have a long-standing history together. Since 1980, when Disney was part of the first official wish, Disney has helped Make-A-Wish fulfill experiences that not only brighten lives for a special moment, but also help wish kids and their families replace fear with confidence, sadness with joy, and anxiety with hope. Currently, more than 10,000 Disney wishes are granted every year, and this number continues to grow.
“We are thrilled to once again join forces with The Walt Disney Company for the Share Your Ears campaign to provide people with a fun, family-friendly way to make a lasting, impactful difference in the lives of children with critical illnesses,” said Holly Thomas, vice president of corporate alliances for Make-A-Wish America.
So, head to the closet, find them ears, and post – tell them DSNY Newscast sent ya!